Chopard is a Swiss company founded in 1860 by Louis-Ulysse Chopard, initially focusing on the design of pocket watches and precision chronometers.
From modest beginnings, the company struggled to survive until 1963, when it was bought by Karl Scheufele III, a German watchmaker and jeweler, who lent his talent and knowledge to Chopard.
From then on, Chopard became a reference in the field of precision luxury watches and jewelry.
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