The Boutique Picks 5 Must-Have Watches for Summer — All Under €10,000
5 min read
Thinking about buying a watch, but not sure where to start? Let Mathieu guide you — straight from the 41Watch Boutique, here’s his hand-picked selection for summer.
For just over a year now, the 41Watch team has been delighted to welcome you in-store, with no appointment needed, from Tuesday to Saturday at 21 rue du Bac. But here’s the thing: once you're standing in front of the display windows, things can quickly get overwhelming. With so many watches to choose from, making a decision isn’t always easy.
So, we’ve done the hard part for you. Our team has handpicked five standout models — all priced under €10,000 — that break away from the usual suspects.
Spoiler alert: there’s no Rolex in sight.
The Benchmark in Thinness: The Octo Finissimo
Bulgari Octo Finissimo 103431
Just 6.4mm thick — that’s the remarkably slim profile of this unique octagonal case, which disrupted watch design norms five years ago.
Despite its slenderness, the Octo Finissimo houses a top-tier automatic movement, powered by a platinum micro-rotor and visible through the sapphire caseback of its finely brushed steel case.
Currently listed at €15,000 in Bulgari’s catalogue, we’re lucky to offer this rare version — featuring a striking blue lacquered dial — for under €10,000.
Santos: A legendary design for over a century
Cartier Santos Large Model
If we had to sum up the Santos collection in one word, it would be "timeless". While the Santos can easily pull off a sporty vibe, it also shifts effortlessly into a more refined watch — thanks in part to Cartier’s QuickSwitch system that lets you change straps in seconds.
What makes this version stand out is its subtle green dial, whose shimmering tones change beautifully with the light.
Design-wise, all the signature elements are here: the iconic square case, the sword-shaped hands, and of course, the distinctive Roman numerals that have helped make the Santos a true classic.
The world is Mad!
M.A.D.1 from MB&F
It’s impossible to stay indifferent when facing the M.A.D.1. Created by the brilliant minds at MB&F, under the direction of the ever-charismatic Maximilian Büsser, this piece is the perfect entry point into a world of avant-garde watchmaking and technical wizardry.
With its lateral time display and a spinning rotor mounted on the dial side, the M.A.D.1 stands apart from anything else in contemporary horology.
Special mention for this blue edition, rarer than the others — and available for under €5,000. It captures the brand’s unique DNA: bold, unconventional, and wildly creative.
Not just any Speedmaster...
Omega Speedmaster "Grey Side of the Moon"
No list of watches under €10,000 would be complete without mentioning the legendary Omega Speedmaster — an absolute icon in the watch world. But here, we’re stepping away from the classic Moonwatch to explore a more contemporary take: the "Grey Side of the Moon".
With its grey ceramic case and sandblasted platinum dial, this version offers a modern reinterpretation of the Speedmaster — one that blends robustness and refinement.
Inside ticks the in-house Co-Axial Caliber 9300, a self-winding movement known for its precision, also used in lines like the Seamaster and Aqua Terra.
A watch with a strong personality, perfect for enthusiasts looking to enjoy fine mechanics this summer — without crossing the €10,000 threshold.
The Queen of Dive Watches 🦈
Blancpain Fifty Fathoms Bathyscaphe
Regarded by many as the original modern dive watch, the Fifty Fathoms first surfaced in 1953. Since then, the collection has evolved to include a wide range of complications and innovations.
The Bathyscaphe appeared three years later as the Fifty Fathoms' more urban-friendly sibling — here in a compact 38mm case, making it easy to slip under a cuff while still radiating that spirit of underwater adventure.
A discreet watch you don’t come across often — much like Blancpain itself, a brand that remains a well-kept secret among true connoisseurs.
This selection reflects the kind of recommendations we’re currently offering to clients looking for unique, immediately available pieces.
Of course, the best way to find the perfect match is still to drop by the boutique, get to know us, and let us guide you toward the watch that truly fits your personality and your desires. We’re fortunate to work with a wide range of brands, which allows us to offer advice in the best possible conditions.
So — shall we see you soon on rue du Bac?
